The Victoria and Albert Museum

There are few spaces within the V&A, London Museum of Art and Design, that are not display areas. Thus our approach had to be very sensitive while remaining very visible. What has been achieved is a highly confident system that tells visitors what can be accessed in the Museum from any point, using the important concept of vertical circulation as well as horizontal. The design was conceived to be flexible and to accommodate the Museum’s evolving space.

The V&A had been notoriously hard to navigate. We developed a new strategy for the map that works with the wayfinding scheme and combines room numbers, colour coding of the collection, object highlights and exhibition details to provide an integrated method of guiding visitors around.

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V&A Publishing